Our Work Case Study: Sunburst Digital Solar From Brochure Sites To A Power-Bill Qualified Sales Engine For Us Solar
Why now? Your rivals are winning—lock this in.
The Pain
slick but delivered squat. Leads poured in—cold, unqualified, and a nightmare for sales reps who wasted hours chasing folks who didn’t even know their utility costs. Without a power bill, no quote was possible—and without a quote, no sale ever closed. It was a grind that killed momentum, with reps stuck educating instead of selling, burning daylight on dead ends.
Picture this: a $5k ad campaign pumping clicks to a pretty page, only for prospects to bounce because no one qualified them upfront. Sales calendars sat empty despite steady traffic, and the team was bogged down in a loop of cold calls and no-shows, losing thousands in potential commissions.
This wasn’t just inefficiency—it was a profit graveyard, a daily battle where every missed lead was a $1k hit to the bottom line. Sunburst Digital saw the chaos and knew it was time to flip the script—turning wasted ad spend into a qualification-first powerhouse that reps could actually work with. Prove your setup’s ready for this—test a system that turns traffic into gold.
The Bleed
- Ad spend flushed on curiosity-clickers—dollars down the drain.
- Empty sales calendars despite steady traffic—opportunities lost.
- No power bill = no real conversation, no ability to close.
- Sales reps stuck educating, not selling—wages wasted.
The New Way
We engineered Sunburst Digital Solar into a qualification-first funnel beast that turns clicks into cash: 🔑 Profit Pipeline (Step-by-Step)
1. Ad Click → Landing Page
- Hero video: “Watch this to start saving.”
- CTA: See if you qualify for a solar consultation.
2. Qualification Form → Power Bill Upload Gate
- Prospect must upload their utility bill to proceed—weed out time-wasters fast.
- Form logic locks in serious players only.
3. Conditional Path
- ✅ If bill uploaded → instant access to booking calendar.
- ❌ If no bill → “Upload later” page + cash-chasing machine triggers.
4. Automation Layer
- Email + SMS reminders hunt the missing bill—dedicated upload pages linked until submitted.
- This relentless system keeps prospects in play, turning stragglers into bookings.
5. Calendar Booking
- Bill in hand, prospect books into sales rep’s live calendar—automated reminders ensure they show.
- No more empty slots, just ready-to-close leads.
6. Sales Rep Enters Call Prepared
- Power bill uploaded, reps hit the call with numbers ready—no wasted time, straight to the close.
The ROI
- Appointments with bills in hand—reps close faster.
- Lead quality jumps—only serious prospects book.
- Ad spend efficiency doubled—no wasted clicks.
- US pipeline filled by an AU-built system—proof this wins globally.
Proof:
👉 Stop letting ad dollars die on brochure sites.
Get your Demo Pack now and see how we build qualification-first funnels that deliver hot, bill-ready prospects into your calendar every week (see $1k saved)